Fendi Peekaboo Charity Auction

Anna Dello Russo with her creation – Vouge Japan

The year 2015 is the 50th anniversary of Fendi’s presence in Japan. On the occasion of the 50th anniversary, Fendi announces the exclusive Peekaboo project for Japan in collaboration with iconic people, a charity initiative to raise funds for Tokyo University of The Arts.
This initiative involves a special group of 5 unique personalities, who exemplify Japan’s creative and innovating spirit, invited by Fendi to personalize their own Peekaboo bag, thus allowing for a completely “one of a kind” and fully interpreted creation. All profits from the auction will be donated to the Tokyo University of the Arts to help nurture future leaders in the fields of art, design and music.

The starting bid is two million yen (Approximately 16.800 USD, 15.600 EUR). Any lower amount will not be accepted.

The auction will be from 20th April – 20th May 2015



Peekaboo by Anna Dello Russo

“I have always wanted to design a manga bag. I have designed this to pay my respect to Japan, which has been and will always be the source of my inspiration.”


Peekaboo by Takahashi Hiroko

“In my expressions, I continue using only borders and lines in my pursuit of limitless possibility born out of restriction. This time, I used patterns made only of circles, consciously trying to bring out the Fendi Atelier’s supreme skill and technical expertise.”


Peekaboo by Mao Inoue

“I used Fendi’s iconic Pequin stripes for the lining and the brand’s DNA fur on the sides. This is an iconic bag accented by colorful leather.”


Peekaboo by Fuyuko Matsui

“I tried to incorporate a physiologically weird essence, something not loved by people. Although it wasn’t the same as creating a totally unrestricted piece of art, this bag lets you enjoy the craftsmen’s exquisite skills and techniques.”


Peekaboo by Ryohei Miyata

“I expressed the seigaiha, the traditional Japanese motif with embroidery, another ancient artistic expression. This has been fused into Italian leather craft. I used the lost-wax metal casting method to create my signature motif, the dolphin, dancing among golden waves. Then I put it on the plate.”

Happy Bidding ……… 😉  

Shop Fendi Peekaboo for 70% off



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